A development company in the South of the country that has all the necessary resources for the independent construction and implementation of low-rise construction projects.
#Research #Strategy
#Identity
A key attribute was identified - the symbol of house roofs, which
is partially reflected in the old logo.
The key objective of the positioning is to emphasize the image
of cozy home and the reliability of a roof over your head.
The brand has set the goal of reaching a new level in business, while simultaneously renewing its visual perception.
Developing a corporate gesture (brandsperanto) for a photo style allows you to confirm the image of a reliable roof over your head and connects it with the ZAGOROD brand.
A logo symbolizing different angles of a double-sloped roof in combination with bright coloring and modern typography creates the image of an up to date and progressive brand.
